Bindle Bags is a social venture dedicated to raising awareness of and fighting against homelessness in America. Homeless people are employed to make women's handbags that are styled after the bindle sack people used to tote in the
early 20th century.
For each bag they make, employees receive 15% of the revenues. However, they are required to make a minimum of eight bags per day, which is equivalent to $7.50/hr. Anything they make beyond that only increases the equivalent hourly
wage!
The homeless shelter they stay at will receive a minimum 20% of the bag revenue.
Laminated biography cards written personally by the maker of each bag will be included on the tag, thanking the customer for the difference he or she has made in his or her purchase.
Bindle Bags gives homeless people back control over their destinies, while also giving customers the opportunity to stand for something more through what they wear.
$7,750 Tipping Point Goal
$4,200 will put a down payment on leasing an office space, and cover the first two months of rent and utilities.
$200 will go to developing brand identification and design.
$500 will go to trademarking fees for the logo and name.
$2,350 will go to bag materials and logistical equipment.
-$250 will purchase two TEP-3 rivet machines from Micron America.
-$50 will purchase rivet dies for the machines.
-$725 will purchase 500 rivets (Enough to make 100 bags).
-$1,125 will purchase 300 yards of fabric (Enough to make 100 bags).
-$100 will purchase 250 custom biography hang-tags
-$100 will provide a work benches and chairs
$500 will go to marketing
-$200 for Google adwords
-$100 for facebook ads
-$200 for fliers and posters
For each $1175 extra raised, another homeless person will be employed and off the streets:
-Funds will provide the equipment and materials necessary to hire another homeless employee.
